Store training
driven by practice and data
Retail AI Coaching lets store teams practise conversations with AI-played customers. Afterwards we track the related business data and adjust the next round of practice. It runs in the WeCom workspace, so anyone can start in a tap.
How it works
Advisors talk by voice with an AI-played customer, just like on the shop floor.
Each session ends with a score and a review. Managers see the picture by store and region.
Business data and real conversation feedback shape the scenarios and focus of the next round.
Each round of practice is shaped by data from the last
Practice scenarios
Customer role-play
Each AI customer has a full profile: age, segment, reason for visiting, personality and what they care about. Advisors practise with a specific person, not a script.
- Visiting because
- Saw a bag on social media
- Personality
- Curious but guarded
- Cares about
- Price feels high; dislikes a hard sell
Product knowledge practice
Practise explaining new arrivals, craftsmanship and care. When unsure, ask the knowledge assistant: answers come with sources and related courses.
Scores and reviews
After every session you get:
- Skill scores
- Understanding needs, discovery, guiding the decision, empathy, brand culture, product explanation
- Outcome
- Whether the customer decided to buy, and why not if they didn't
- Line-by-line review
- What went well and what was missed, each point tied to the exact words
Safe to practise
Required this week
Managers see only whether it's done, not scores or feedback.
Free practice
Only you see your results, so it's safe to try things out.
What managers see
Store managers see their store, area managers their region, head office the whole country. Reports cover average scores, participation, sessions per person, and each advisor's strengths and focus areas, side by side with business data such as new customers.
Practice scores reflect performance in simulated scenarios. They're useful for spotting training priorities. Reports always show participation so you can judge how far the data reaches.
Works with the other solutions
Existing systems
Connect CRM and data-platform numbers to track what changes after practice
Start with a POC
Start with one region and one or two scenarios. In two to four weeks you'll see participation and how practice scores move.
